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January 2026

Framing for Funding: How Social vs. Profit Orientation and Founder Gender Influence Investor Decisions

Ryshum Thiara

22/01/2026

​​In the early stages of entrepreneurship, securing investor support is often critical to a venture’s survival and growth. However, it’s not just your company that the investor is evaluating, but also you. Investor decisions are a combination of the company's metrics, the pitch style, and the person making the pitch. ...

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